Friday, 25 August 2017

Tumblr in A Major: Communication Via Songlines

The Aboriginal people of Australia had a unique way of mapping the world around us. As they moved from place to place (to avoid over consumption of the land), they sang the terrain around them. This is how they found their sense of place and were able to navigate through the outback.
The name English speaking Australians gave these tracks and maps is “Songlines”. Within the Aborinal race there was around 500 different tribes. Each of these tribes travelled their own songlines and knew the ins and outs of them, the earth becoming closely linked with their own identity, and the identity of the group.

Indigenous Painting Representing songlines

The tribes also tended to keep to themselves for the most part, as they all spoke different languages.
Singing the maps during travel might seem more primitive than etching geographical locations onto a map but it was an intricate system that remained unchanged for hundreds of years. There are still remnants of Songlines to this day. This was an effective form of communication between the tribe members. Within the songs, the people would weave tales of how prosperous the land was and whether there was danger ahead. This was quite effective in keeping those who were within the same group safe and fed.
The exclusivity of each clan to their own songlines and areas was predominantly due to the language barrier but also had to do with something we call “Dreaming”. In ‘The Songlines’ (B. Chatwin 1987), the author explains the Dreaming as a kind of affinity to a particular part of nature. The example given was a wallaby. If their “totem” was a wallaby it meant they believed themself to be a direct descendant of the “Wallaby Father” and a brother to all wallabies and other humans who had the Wallaby Dreaming.
He continues, describing how the affinity leads them to their songlines. It is believed that their “totemic ancestor”, while travelling Australia, scattered a trail of words and musical notes to be followed.
“Suppose the man strayed from his songline?”
“He was trespassing. He might get speared for it.”
Like Songlines, the intricate networks within different social media serve as a way to find and communicate with peple who have similar interests or beliefs as you. This is represented well by Tumblr.
Reblogging posts on Tumblr, or even liking and commenting, can be seen as a kind of digital songline. People reacting to content they have in common with the poster. Thus, online communities or “tribes” are formed. Similarly, these people stick to their group, communicating in the specific dialogue that is expected from them (using exclusive language such as inside jokes or slang).
Tracing posts by individuals of the same group, it becomes evident how their language evolves and changes to fit in. Victoria Kuttianen summed this phenomena up in her Wednesday lecture, stating: “We are just energy, just blobs, until we learn we are coherent, that we are cognitive.”
In the same way, those that stray from their chosen paths and participate in another groups posts can become a receptor of a kind of metaphorical spear. They receive backlash for speaking on something they personally aren’t affiliated with.
Human nature hasn’t changed much over the years, and behavioural patterns, first established by our ancestors hundreds of years ago, can still be seen today. The only variable is the medium upon which they are displayed.
Ysabel Lancaster
References
1)      Queensland Rural Medical Education Limited (Oct 17, 2013) What are song lines? https://www.youtube.com/watch?v=kVOG-RKTFIo
2)       B. Chatwin, (1987) The Songlines, London, Jonathan Cape Ltd
3)        Kuttainen, V. (2017). BA1002: Our Space: Networks, Narrative and the Making of Place, week 5 notes

4)      Josephine Mick, Pipalyatjara (1994),KUNGKARANGKALPA: SEVEN SISTERS SONGLINE http://sevensisterssongline.com/resources/

Virtual Realm of Reality

VIRTUAL REALM OF REALITY
Jaime Ogston


Beyond the glass screen of your computer, tablet or phone there is a whole other world created entirely from language. This is a world of hash tags, communities, stories and followers. A world of going “live” and “tagging”. Where for some, the virtual IS reality. This is Instagram.
What was originally created as a photo sharing application has evolved into a realm where millions of communities made up of millions of like-minded people gather to express their self. A simple search for almost anything imaginable, from gypsy to gym junkie, preceded by a hash tag, will direct you straight to one of these communities. But it is your own personal Instagram page that is your springboard into truly immersing yourself in these conceptually created spaces.
Tuan (1991) discusses how the art of storytelling has the power to bring far off objects into the reality and that by adding certain elements to this story we are able to create more emotional attachments to place. This is just how the Instagram world works. Using the “stories” feature, one is able to narrate and edit their life according to the communities they’re aiming to establish an identity within. Upload a photo, add a few hash tags and you are introducing yourself to your chosen community. And if your content is well received then you will earn yourself some followers.
These followers are your very own tribe. Your Instagram page becomes a place in its own right. A creation of your narration. Tagging others will further establish your place. And going “live”, well that is just like having virtual coffee with your new-found friends.
Drawing on the week five lecture, in which Dr Victoria Kuttainen discussed the evolution of language, we can clearly see how the age of the internet is changing our culture (Kuttainen 2017). It is no longer a necessity that we even step out of the comfort of our pyjamas to socialise. Entire communities are just a click of a button away. And if we do feel the sudden urge to upload a “selfie” without having first applied our makeup, one of the many Instagram filters will render us fit for human consumption.
What a powerful tool the gift of language is. The ability to create places, both real and virtual, through communication is remarkable. Mark Pagel (2011) highlights this in a TED talk in which he discusses the transformations of humanity through language. Pagel further elaborates on how language is also used as a method of exclusion. Tuan (1991) provides an example of this very notion when, during the Second World War, the Japanese persuaded other Asian leaders to view the conflict as a battle of the East and West.
Throughout history, the mediums through which we experience language have changed but the power of it has never faltered. We are now inundated with ways of using that very power to create our own place and identity within larger global communities. This is the new milestone medium in the evolution of the human language.

References:
·         Kuttainen, V. (2017). BA1002: Our Space: Networks, Narrative and the Making of Place, week 5 notes [power point slides]. Retrieved from https://learnjcu.jcu.edu.au
·         Pagel, M. (TEDglobal). (2011, July) How language transformed humanity [vodcast]. Retrieved from https;//www.ted.com>talks>transcript
·         Social network analysis [image]. (2005). Retrieved from https://upload.wikimedia.org/wikipedia/commons/d/d2/Internet_map_1024.jpg
·         Tuan, Y. (1991) Language and the Making of Place. Annals of the Association of American Geographers, 81(4), 684-696. Retrieved from http://.jstor.org/stable/2563430




Pinning thy Place


Little Girl Holding a Bouquet of Balloons. (Magier, N.D.)
Words hold a power that people are often unaware of, it is a power that is hidden in plain sight. As normal as describing an experience may seem in everyday life we are creating spaces in which we are guiding others to think a certain way about a certain thing. Now, Pinterest is an online platform with little words, as images are its main form content, but this does not mean that words are completely absent. Captions for the images that are being posted create their own meaning on the image being shown.  Imagine this, an image, a little girl, big grin on her face, holding a red balloon behind her back, captioned ‘enjoying the fair; she loves her red balloon’ is what you imagined an innocent little girl? How about if the same image was captioned ‘Enjoying the fair; she stole a baby’s red balloon,’ what do you imagine now? The creation of attention catching captions could be described as a language that the users of Pinterest have utilised in order to create their influence over the space that they have inhabited.

It is stated by Tuan (1991) the construction and maintenance of place is something in which language is a component. This is through the ability of giving the focal object/place a meaning that is not only understood but clarified by those who gave it that meaning (Tuan, 1977). An example of place that is created within the Pinterest community is the user’s pin boards. Each individual board following a specific genre, captioned with specific terms and phrases that will draw others who are interested in the subject onto their page. These terms they use and/or names they give creating meaning for the place that is their pin board. Not only the individual but the public boards displaying all things that are relevant and interesting to you, the user, creates a sense of comfort and belonging in the online world of Pinterest.

Let’s look back to the image I proposed earlier; by changing the caption this allowed for two different views to emerge around the same image. This ability to use the words of a caption to change someone’s view of an image can be the same for changing someone’s view on an online Platform such as Pinterest as well. As Kuttainen (2017) explains, “fictional stories can reflect ways the author sees, visualizes, and experiences the real world.” Now, although Pinterest is not a fictional story, the user’s boards are just as much a reflection of the ways in which they perceive their world, using images and captions to send their individual views into the virtual space. Space in which meaning is created and a sense of place in formed and the community can come together to continue to preserve that place via the language that they share.

Word Count: 470


References
Kuttainen, V. (2017). BA1002: Our Space: Networks, Narratives and the Making of Place Week 5 Stories and Places. [PowerPoint Slides]. Retrieved from http://learnjcu.edu.au

Magier, I. (N.D). [Image]. Little Girl Holding a Bouquet of Balloons. Retrieved from https://fr.123rf.com/photo_34992956_mignon-petite-fille-tenant-un-bouquet-de-ballons-en-forme-de-coeur-rouge.html?fromid=R00wSzFrOGoydVMwcUVnLzNWYlJqQT09

Tuan, Y. (1991). Language and the Making of Place: A Narrative-Descriptive Approach. Annals of the Association of American Geographers, 18(4), 684-696. Retrieved from http://www.jstor.org.elibrary.jcu.edu.au/stable/pdf/2563430.pdf?refreqid=excelsior%3A80e7c1e87eb2c56496e86a3b280395f2


Tuan, Y. (1977). Space and place. Minneapolis: University of Minnesota Press.

The name and the death star of Grand Theft Auto.


The name and the death star of Grand Theft Auto.

 by Ninan Kurian

Grand Theft Auto, as the name suggest started out as a motor vehicle theft game but over the years it has evolved by adding an underground business that sells drugs, forged documents, and recent guns. There are also various missions and heists that involve killing and stealing products for business and money. The aim, to raise your rank of the criminal underworld to the highest possible. It is one of the highest grossing and popular games in the world, as millions of players play it worldwide. As Tuan (1991, p.688). quoted “Naming is power”, if the name was stealing things instead of GTAV then it would reduce the power to identify the context of the game through the title. The name is what gives the place an identity. Further exploring the game and Tuan (1991, p.686) quote “storytelling converts mere objects ‘out there’ into real presences”, I have come to understand that language and names have the power within the game too (Kuttainen, 2017). People form gangs within the game, which requires a name that is appropriate to the game and people with names that stand out. If you went with your name or a fake name like The Nerd, King Arthur, or The Peace Keeper then you are likely to be on your own but instead choose a name like Hotshot, Bloody Ghost or Sniper007 then it will be easy for you to be part of a gang. In the case of gang names, names like Kung Fu Pandas, The Muffin Men, or The Step Dads, are likely to be laughed at then feared but names like Brotherhood of Horror, Nightmare Squad or Zeus Judgment will strike fear into thought who seek to challenge your gang. This shows that names can make things that are invisible, visible but also can turn imaginary identities into real presences. 
Picture 1: Life a Nintendo version of GTA V or Skyrim (wellthisjustgotinteresting, 2015)

Finally, the language and just as the death star of Star Wars has many ships within the star, the language of Grand Theft Auto has many sentences that contain bad words, and the game's atmosphere causes you accidentally to use those same words. In the game, if a person goes around saying taking and please they will remain a stranger but those who swear and use slang will be part of the family. So many, use these words to adapt to the place and survive in the virtual world but the language used there is being transferred to the real world and changing the lives of many people. Unlike the death star in Star Wars which was demolished, the language used in this game cannot be destroyed because, without its presence, the game would not feel real or fun to many gamers, which will cause the game to lose its popularity. So, the Rebel Alliance must now find a way to destroy, yet another death star, even though this time it’s not the Empires. 

Kuttainen, V. (2017). BA1002: Stories of place: Story lines, lecture 5 [Lecture slides]. Retrieved from https://learnjcu.jcu.edu.au/webapps/blackboard/content/listContent.jsp?course_id=_84764_1&content_id=_2759359_1

Tuan, Y. (1991). Language and the making of place: A narrative-descriptive approach. Annals of the association of american geographers, 81(4), 684-696. Retrieved from http://www.jstor.org/stable/2563430

wellthisjustgotinteresting (2015). Life a Nintendo version of GTA V or Skyrim [Picture 1]. Retrieved from http://imgur.com/gallery/RvkmUkL

Once upon a time in a land far far away.....



Once upon a time in a land far far away....
By Nicola Battaglene

Image 1: Facebook media image (Pandagila, 2017)


The development and evolution of computer technology, has revolutionised the way people communicate with each other. Long before the invention of the internet and Facebook, people would come together and connect by sharing stories and information.

Aboriginal and Torres Strait Islander people, have used yarning through stories or the ‘Dreamtime’ to pass on knowledge. Dreamtime stories have also maintained the links between the land, body and spirit. Sheppard states “Dreaming stories were told through methods such as rock paintings, dance and songlines” (as cited in Bacon, 2013, p. 137). 

Chatwin (1987, p. 13) notes that songlines were used by Aboriginal people to navigate across the land, songs acting as a map, created from stories passed through the Dreamtime ancestors. The shift from oral to written communication, combined with the transformation in technology, has created a transformation in culture (Kuttainen, 2017).

As a modern society, we embrace each new technological advance and method of communicating. It seems that a combination of globalisation, consumerism and the availability of the internet, has created a technology dependency.

The days of people coming together in the flesh, to share stories, are disappearing. Interacting with screens, the convenience of mobile text messages, emails and Facebook messenger, are favoured over face-to-face contact. Our relationships are becoming more virtual.

Facebook has provided us with a social media platform for story-telling. A virtual social network, where people post their stories, network narratives that are shared with other Facebook users. There are different ways of showcasing these stories. A variety of page templates, such as business templates for professional services or community pages, designed to target specific groups of people with similar interests.

When we tell our story, the words we use and the language we speak, determines what direction we will go. We can create a gateway that allows us to move across the virtual landscape, creating social networks and connections. Within the world of Facebook, we can create our own songlines.

Aboriginal songlines are similar to the network narrative we share on Facebook. They are a navigation tool and way of engaging, communicating, and sharing information with one another. The difference is, they are not written and cannot be viewed in the same sense as stories on social media. I believe that songlines are so much more than a virtual social network can ever be. It is hard to think of something that could outlast a cultural belief system of oral stories, that has survived over forty thousand years. No one knows for sure how long computer technology will last.

Today, the latest digital technology is being used to access social media in Aboriginal communities. Smart phones that have internet connection, have enabled people in rural or remote regions without computers, to communicate on Facebook. It has been described as the modern equivalent of songlines.

In reality, we can see that engaging face-to-face with others is becoming rare. New generations of people are growing up, never knowing a world without the internet and social media. I think that if we can utilise the ongoing evolution of technology, we can maintain the connection with our history and carry our stories into future.



References

Bacon, V. (2013). Yarning and listening: yarning and learning through stories. In B. Bennett, S. Green, S. Gilbert, & D. Bessarab (Eds.), Our Voices: Aboriginal and Torres Strait Islander Social Work (pp. 136-165). South Yarra, Australia: Palgrave Macmillan.

Chatwin, B. (1987). The Songlines. Retrieved from http://learnjcu.edu.au.

Kuttainen, V. (2017). BA1002: Our space: Networks, narratives and the making of place. lecture five: Stories of Place: Story Lines. [PowerPoint Slides]. Retrieved from http://learnjcu.edu.au.

Our Land Council. (2017). Social media and songlines: young people, land rights and identity. Retrieved from http://ourmob.org.au/social-media/

Pandagila. (2017). Facebook media image. Retrieved from http://www.pandagila.com/membuat-foto-liburan-instagram-anda-tampak-menarik/

The Accent of Tumblr

There are a plethora of words that can be used to describe the Internet, Tumblr, and its activities. Mellow, enraging, fun or puerile; all are viable words that turn the disconnected “space” into a more approachable “place”. However, depending on the meaning and emotion embedded in the word used, the ways of imagining this virtual space may be challenged and influenced.

In this week’s lecture, it was stated that narratives/communication establish a reality which “organises” or rectifies space and place (Kuttainen, 2017). Whether people are aware of it or not, the use of the linguistics allocates and modifies a person’s way of imagining the Internet (Tuan, 1991). For example, if I were to say that the Internet is filed with trolls and spammers, you’d automatically associate negative feelings toward the subject of my ire; the Internet. Alternatively, if I said that the Internet boosts creativity and innovation, you’d imagine the Internet in a more positive manner. The way we portray things through our speech ultimately establishes and shapes our image of place. Tuan (1991) best summarizes this idea through his comment of “a moral dimension to speech”, whereby language and naming can make or break a place (p. 684).

According to Tuan (1991), also, “language is a component in the construction and maintenance of a place” (p.694). This comment explains that, like the way concrete creates the foundations for buildings, linguistics is an anchor for the conception of place (Tuan, 1991). Language mechanisms in Tumblr are individualistic and unique to its platform. ANDC Researcher Jennifer Oxley (2014) studied the linguistics behind, what she calls, “Tumblr Speech” and discovered that it “is a mixture of Standard English (SE) and non-SE features…[,] borrowings from other languages…[and] new words and expressions, with their own unique spellings and semantic meanings” (para. 1-4). References to and mixing mainstream pop-culture has also become an integral part of “Tumblr Speech”, which can be seen in Image 1 (Oxley, 2014). Unlike Facebook, Snapchat, Instagram or any other social media platform, Tumblr has created the virtual equivalent of a real-world accent through its jargon and exclusive intertextuality. An example of this can be seen here. Tumblr's language both makes and characterises a sense of place as it, despite the context, gives a sense of harmony amongst its users. Even if, say, two users were debating a topic, their shared sense of “Tumblr Speech” (Oxley, 2014) creates a mutual understanding between both parties.

Tuan (1991) states that, “naming is…the creative power to call something into being, to render the invisible visible, to impart a certain character to things” (pg. 688). Naming as a way of making place on Tumblr isn’t unique like its language mechanisms. In fact, its directory terms (such as “likes” and “followers”) are commonplace amongst social media outlets. However, while Tumblr’s sharing aspect, the “reblog” system, is essentially the same as Facebook’s or Instagram’s “share” mechanisms, its divergence from the standard “share” name creates a sense of place and a way of imagining this social network. If Tumblr had named "reblogs" something phonetically similar to “share”, the conception people have on Tumblr mightn’t’ve been as distinctive.

Image One: Mainstream Pop-Culture (The Titanic) mixed with the Tumblr "Shipping" Phenomena.  (ismirkymeerkat, n.d.)

- - -

Kuttainen, V. (2017). BA1002: Our Space: Networks, Narratives and the Making of Place Week 5 Stories and Places. [PowerPoint Slides]. Retrieved from http://learnjcu.edu.au

Orsini, L. R. (2012). A Sincere Guide to Tumblr Slang. Retrieved from https://www.dailydot.com/society/sincere-guide-tumblr-slang/

Oxley, J. (2014). The Language of Tumblr. Retrieved from http://ozwords.org/?p=5759

Tuan, Y. (1991). Language and the Making of Place: A Narrative-Descriptive Approach. Annals of the Association of American Geographers, 18(4), 684-696. Retrieved from http://www.jstor.org.elibrary.jcu.edu.au/stable/pdf/2563430.pdf?refreqid=excelsior%3A80e7c1e87eb2c56496e86a3b280395f2

Creating Place Through Language

Place and language are integral parts of social networks as they assist in creating a unique atmosphere for the network as well as allowing the network to be identified by its language. As Tuan stated, ‘language is a component in the construction and maintenance of place’ (1991), which suggests that without language, a place cannot be created or maintain its specific ambience. Different language is used for different places, which is why it is such an integral part of establishing a place. If all social media platforms used the same language, they would not be able to be specifically identified and they would not have their own individual atmospheres. Not only does each social media platform have their own sense of place, but the internet in general has its own identity that differs to the real world. Again, language plays an important role in creating this as there are certain words used to refer to the internet that would not be used to refer to real-life objects. For example, words such as uploading, tagging, hashtag, etc. are only used when discussing the online world and not any aspects of reality.

Snapchat has a very unique sense of place as it has its own language used to describe features of the app. For example, words such as snaps, geofilters, stories, streaks, and facial lenses are all words unique to Snapchat and are associated with the app. ‘Naming is power- the creative power to call something into being, to render the invisible visible, to impact certain character to things’ (Tuan, 1991). By naming the apps features with specific names, it gives the app a unique character and allows the features to become part of this character. When people use these terms, you automatically think of Snapchat and imagine the virtual world created by Snapchat, such as the stories page and the different filters. This is because these words are only used in Snapchat, creating an exclusive virtual place.
 Image One: Snapchat Features (Veres. S, 2016).

As Kuttainen stated in this week’s lecture ‘ideas of the world are filtered by language’ (2017), and this is reflected in Snapchat as our ideas about the app are created by the terms used to describe Snapchat’s features. An example of this is Snapchat stories. The actual meaning of the word stories is ‘a narration of an incident or a series of events’ (Dictionary, 2017), and the creators of Snapchat have used this term to describe people’s daily posts. This
automatically makes you think that you have to post a series of photos to create a ‘story’ of your daily life. By using this specific word, it creates a specific idea for this feature which shows the power of language. If this feature was given a different term, it would have an entirely different perception.


The specific language used for different features not only in Snapchat but also in general life, assists in creating a unique place and allows people to associate the feature with the language used to describe it. Without language, these unique places would not be created and we would not be able to identify these specific places. 

References
Dictionary.com. (2017). Define Stories. Retrieved from http://www.dictionary.com/browse/stories 

Kuttainen. V.  (2017). BA1002: Our Space: Networks, narratives and the making of place lecture four: Maps. Retrieved from https://learnjcu.jcu.edu.au 

Read. A. (2017). Getting to Know the Ghost. Buffer Social. Retrieved from https://blog.bufferapp.com/snapchat

Tuan. Y. (1991). Language and the making of place: A narrative-descriptive approach. Annals of the Association of American Geographers, 18(4), 684-696. Retrieved from https://learnjcu.jcu.edu.au

Veres. S. (2016). How to Use Snapchat for Small Business. Bannersnack. Retrieved from https://www.bannersnack.com/blog/snapchat-help-small-business/ 

By Jessica Bell.

It’s not just WHAT you say

By Fiona Melita 

This week’s focus is on ‘self and community identity’, and how language can define these.  Advances in technology have brought a shift from real to virtual communities.  Pinterest is a virtual community that creates its identity through familiarity, images, and symbols. Further, Pinterest enables users to disclose their self-identity, rather than create one.  This disclosure, as opposed to creation of self-identity, is different to other networks.  I will now discuss these ideas, and why self-identity expression is different in Pinterest. 


Image 1:  The Language of Pinterest. (Pinterest, 2017).
We use language both to communicate and to understand what we experience.  It involves words, icons, symbols, images, diagrams, facial expressions, gestures, and body posture (Kuttainen, pers comm, August 23, 2017).  Language may influence our experience.  Many words commonly used on the internet such as troll, phishing, spam, and cyber-bullying give a negative impression due to their association with annoying or aggressive actions.  The words firewall, portal and platform could be considered inappropriate in the virtual world as they are names derived from physical objects (Tuan, 1991, p. 687).  However, there is a connection.  On the Internet, these words relate to the action or purpose of the physical object.  In this way, the words help us to imagine the object, relate the action, and therefore, understand.

TEDX (2013) explains how communication technologies spanning the telegraph to the “cell phone” and the internet, have brought us to now, where “there is no time, distance, or place, limiting human communication” (7:22).  Similarly, Kuttainen (pers comm, August 23, 2017) discusses modes of transportation, their connection to communication, and the subsequent bridging of distances.  Communication advancement has enabled a move from real to virtual communities. 

Language and naming play an important role in making a community identity.  Tuan (1991) discusses a “moral dimension to speech” (p. 684); that words we use can create and destroy atmosphere (Tuan, 1991, p. 684).  On Pinterest, language has a personalised touch.  In the ‘Notifications’ section, messages include the user’s name and are worded as if written personally to them.  Examples of this are; “You’ll be floored by these 12 boards, Fiona” and, “We think you might like these pins”.  A sense of warmth and familiarity is created.  Additionally, naming boards allows users to apply meaning of significance to them, thereby building their home page into ‘their world’ (Tuan, 1991, p. 686); or, building their home in the community.  Pinning images to named boards orientates the user in what would otherwise be an overwhelming sea of visual stimuli with no reference (Tuan, 1991, p. 687).  Standard categories, home page layouts, image placement, and location of function bars and tabs, maintain uniformity and familiarity.  Symbols unique to Pinterest, such as the ‘save’ pin shown in Figure 1, form part of its language. Familiarity and a common language contribute to place (Tuan, 1991, p. 689), and so, community identity. 

Sashittal and Jassawalla (2014) describe Pinterest as “An experience of authenticity” (p. 56).  The expression of self-identity is different to other social networks because Pinterest promotes meaningful connections over socialisation (Sashittal and Jassawalla, 2014, pp. 56-57).  Users are comfortable to show who they are, and what they are about.  Words name and describe boards, but predominantly, language is through visual images; connections are about common interests (Sutcliffe, 2014, p.16).  Users are searching for and collecting things that they are personally interested in, rather than trying to portray themselves as something they are not. 

Pinterest as a community, and one that promotes expression of a truer self, is an interesting revelation from the exploration of this week’s key concept. 


References 

Pinterest. (2017). The language of Pinterest [Image]. Retrieved from https://au.pinterest.com/ 

Sashittal, H.C., & Jassawalla, A.R. (2014). Why do college students use Pinterest? a model and implications for scholars and marketers. Journal of Interactive Advertising, 15(1), 54-66. doi: 10.1080/15252019.2014.956196 

Sutcliffe, T. (2014). Exploring naming behavior in personal digital image collections: the iconology and language games of Pinterest. (Doctoral Dissertation, University of North Texas). Retrieved from https://search-proquest-com.elibrary.jcu.edu.au/docview/1725125661?pq-origsite=summon 

TEDX. (2013, January 13). The concept of place has changed forever: David Houle as TEDxSarasota [Video file]. Retrieved from https://www.youtube.com/watch?v=0ffEmsOgECg 

TUAN, Y-F. (1991). Language and the making of place: A narrative-descriptive approach. Annals of the Association of American Geographers, 18(4), 684-696. Retrieved from http://learnjcu2017.jcu.edu.au


Thursday, 24 August 2017

Identity according to Social Media -by Madeline Simpson


Image 1. Tumblr. Common Symbols and Words. 2009.

This week, our discussion on the social media site Tumblr will be explained in relation to community and self-identity and how the site creates such concepts. As considered in previous blogs, there are many factors that can influence a space into becoming a place with meaning. One factor that has not yet been examined is that of Language and Naming. Just as people see landscapes and chasms that make up a physical place, language has the ability to convey narrative and create understanding or feelings. As expressed in Dr Victoria Kuttainen’s most recent lecture, narrative is fundamentally orienting and essential in understanding self & community identity as well as space and place.

In the physical world, human beings create both self-identity and community identities through personal experiences, morals and-perhaps even more importantly- outside influences such as friends and family. A narrative is simply a story, in the case of Tumblr, the space originated from the creator who invented the narrative of Tumblr. Language was and is invaluable when creating a place and holds very important when defining ones’ identity. In the virtual world, it is the written word that holds the influence. As Tuan explains “the written text, which is both more private and more public than the spoken word, has its own unique powers of transforming reality” (1991, p.690). By this logic, even written language on social media sites has the capacity to influence the real world and the people in it.

The way in which language on Tumblr influences identity is as follows. Common language used on Tumblr includes: ‘Upload, ‘Reblog’ and ‘Tagging’. To the modern human, words such as these immediately conjure images of Social media sites. By creating its own specific language with commonly used words, Tumblr users are in, so to speak, their own virtual community. As in the real world, the language along with iconography of Tumblr has created a Space in which users can express themselves as they see fit. “Naming is power-the create power to call something into being, to render the invisible visible, to impart a certain character to things” (Tuan, Y. 1991, p.688). For example, giving your personal Tumblr blog a title or a ‘name’ that is reflective of yourself as a person, will in turn bring people of similar personalities into your virtual world. As we make these connections it is possible to form smaller communities within the whole community of Tumblr. These communities will constantly grow and change as people give their opinions and post what they like.

Through Language in the world of Tumblr it is obvious that social media can and does influence our lives and our identities in the real world.


References:

Chatwin, B. (1987). The Songlines: Australian Aborigines-Social Life and Customs. The Spartan Press. 1(1), file:///Users/madelinejae/Downloads/getitem.jsp-11.html


Tuan, Y. (1991). Language and the Making of Place: A Narrative-Descriptive Approach. Annals of the Association of American Geographers, 81(4), 684-696. http://www.jstor.org/stable/2563430
Tumblr. (2009). Tumblr symbols and words. Retrieved from http://thelovewhisperer.me/post/22937495733/6-tumblr-shortcut-keys-you-might-not-know